Respect & Responsibility

We operate with respect and positive responsibility.

Samla Group is a global technology company with strong values to operate responsibly with respect and positive impact, with a long-term view and steady, sustainable progress.

“We are driven by a powerful purpose – love for our family and commitment to operate responsibly.”

See what we do Our principles
Overview

Clarity, consistency, and care

Clear goals, direct communication, and considered decisions that support reliable outcomes.

Approach

Measured and steady

We deliver consistently and build momentum responsibly.

Standards

Trust first

High expectations, transparency, and accountability in everyday work.

About

Who we are

Experience

We have been building and growing software products for decades. Our team has been part of some of the most phenomenal apps and games in the world including Angry Birds and Candy Crush.

Company

Samla Group is a global company with a long-term perspective and a commitment to respectful operations.

Presence

Established roots and global collaborations built on clarity and responsibility.

Focus

Positive responsibility across partnerships, delivery, and ongoing stewardship.

What We Do

Areas of work

We Build

Technology development

We build for the future. Our team has been part of some of the most phenomenal apps and games in the world including Angry Birds.

Partnerships

Aligned and transparent

Shared goals, open communication, and clear expectations.

Growth

Sustainable momentum

Scaling with care and balance, guided by responsibility.

Everlasting Products

Long-term value

Maintaining and improving what we build over time. We have clear standards and respect of privacy.

Principles

How we operate

Respect

Fairness, clarity, and kindness in every interaction.

Integrity

We keep our word, own outcomes, and act with honesty.

Quality

Consistent standards and attention to detail.

Long-Term View

Decisions that support stability and steady progress.

Responsibility

Positive responsibility in practice

Culture & Working Practices

Healthy ways of working and reliable delivery rhythms.

Community

Constructive engagement and contributions where we operate.

Environment

Conscious choices that reduce impact and support positive initiatives.

Governance

Clear policies, accountability, and transparent communication.

Samla Group is a global company driven by powerful purpose – love for our family and commitment to operate responsibly and aim to build positive, sustainable and safe business operations.

— Samla Group
Contact

Get in touch

For partnership, media, or general enquiries, send us a message and we’ll follow up.

Samla Group — Contact

Email: hello@samlagroup.com

Address

Harju maakond, Tallinn, Kesklinna linnaosa,
Ahtri tn 12, 15551 Estonia